DoorDash Agrees To Buy Instacart For $65 A Share
The deal, announced Thursday, would combine DashPass and Instacart+ into a single membership.
By Marcus Reed ·

DoorDash will pay $65 a share to acquire Instacart, the companies said in a news release Thursday, Oct. 29. The transaction is valued at $17 billion. DoorDash expects the deal to close in late 2027 or early 2028. Until then, both apps will run as separate businesses. DoorDash has said it will keep the Instacart name and app after the purchase.
For shoppers in Bergen County, the change could add more stores to the Instacart app. DoorDash said Instacart customers would gain access to more than 50,000 additional stores, adding to the nearly 100,000 already listed. DoorDash also plans to fold DashPass and Instacart+ into one subscription, estimating that paying a single fee instead of two would save customers a combined $100 million a year.
The two companies have taken separate paths to this point. DoorDash launched in 2013 as a restaurant delivery service and later moved into groceries and retail shopping. Earnest Analytics data put DoorDash at a 60.7% share of the U.S. food delivery market at the end of 2024, against 26.1% for Uber Eats and 6.3% for Grubhub. Instacart was founded in 2012 and grew during the COVID-19 pandemic as more Americans ordered groceries online.
Instacart has since lost ground to Amazon and Walmart. The company reached a $60 million settlement with the Federal Trade Commission over what the agency called misleading subscription practices. In December 2025, Instacart said it would stop using AI to test different grocery prices after a Consumer Reports investigation found customers could pay up to 23% more for identical products at the same store.
DoorDash CEO and co-founder Tony Xu said grocery delivery turns on details like picking produce and keeping ice cream cold. "Instacart has spent years learning to do that well for grocers, while DoorDash has built a delivery network and technology that local stores rely on every day," Xu said. Instacart CEO Chris Rogers said joining DoorDash would "create new opportunities for our retail and brand partners."
Two approvals remain before any of it takes effect: a vote by Instacart shareholders and clearance from government regulators. DoorDash has set the closing window for late 2027 or early 2028.
Source: Daily Voice Hackensack · original report published
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